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Henrietta is CBI Deputy Director-General, Commercial

Henrietta works with Carolyn and the senior team to develop and implement the CBI’s commercial business strategy. In particular, she is responsible for developing the group’s membership proposition, leading the CBI’s regional teams across the country, the organisation’s digital strategy, and creating new member services with a focus on supporting and enabling businesses to grow.

Henrietta has 30 years’ experience in developing and implementing business, marketing and general management strategies.

Henrietta has held a range of senior roles, including Group Head of Marketing, Strategy, Business Development and Investor Relations at an executive level within a FTSE 100 financial services business, Schroders Plc; a major private equity firm, Advent International; a professional services firm, Cushman & Wakefield; and within the Fast Moving Consumer Goods industry (FMCG).

FMCG was where Henrietta first started her career at HJ Heinz as a graduate trainee, followed by Nestle and United Biscuits, where she developed her overall approach to business. She has operated globally for many years and has experience in most major markets.

For the past 3 years, Henrietta has run her own small consultancy business, coaching management teams for major financial transactions and senior individuals required to communicate and lead more effectively. She has also focussed on a number of projects providing strategic advice to Boards and Partnerships looking to develop, grow and change their businesses.

Henrietta has an MA in Natural Sciences from Oxford University and also completed the Oxford University Business School Advanced Management Program for Senior Executives. She is a Fellow of the Chartered Institute of Marketing and is an FCA approved Non- Executive Director.

Henrietta is married with 4 children and is based in both Yorkshire and London.

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